35 Marketing Leaders Share Their Breakthrough Ideas for Breathing New Life Into Your Marketing in 2019

Drift Modern Marketer Playbook

After all of the years I’ve spent working at tech companies, and all of the hours I’ve spent interviewing and talking to industry experts, and all of the books I’ve read, there’s only one thing I know absolutely for sure about marketing: It’s always changing. Some 2,500 years after the Greek philosopher Heraclitus first observed […]
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How the Number One Conversational Marketing User at Drift Books More Meetings Than Anyone (All in Real Time)

How the number Drift conversational marketing user books meetings

Meet Eve. She’s a Drift power user and a consistent leader on our sales team. In fact, she’s the number one Drift user across our entire company. No easy feat in an organization full of avid believers in conversational marketing. Eve is so skilled at conversational marketing that people on our own sales team ask […]
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The Tools and Team You Need to Embrace Conversational Sales & Marketing in 2019

Conversational Marketing and Sales

In the beginning, sales organizations were built on field hours and face-to-face handshake deals. With the advent of SaaS, things shifted to focus on inside sales, and in the process the volume of conversations increased exponentially. To manage the increase in volume, sales teams started to rely on phone calls and email as their primary […]
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Eventbrite’s Remarkable Journey From $0 to $10 Billion in Ticket Sales: 4 Crucial Growth Secrets Every Entrepreneur Needs to Know

How Eventbrite grew to a billion dollar company

On September 20th, 2018, Eventbrite went public, selling 10 million shares and raising $230 million in its initial public offering (IPO). The company’s valuation soared to nearly $2 billion. For Eventbrite co-founders Julia and Kevin Hartz, it must have been the happiest day of their lives. I mean, apart from their wedding day… and when […]
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Introducing The Future Of Prospecting: Now You Can Turn Every Email Click Into A Conversation With Drift + Outreach

Drift Outreach Integration

Prospecting has undergone a massive shift over the last decade. At first, sellers had all the power – buyers would have to engage with us on OUR terms in order to address their pain points. That meant answering sales calls, replying back to prospecting emails, and filling out endless forms just to get their own questions […]
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This is How You Become a Remarkable Leader: 4 Revolutionary Leadership Lessons From Former Navy SEAL Jocko Willink

Jocko Willink

Editor’s Note: The following is based on Jocko Willink’s HYPERGROWTH 2018 presentation. Ready for HYPERGROWTH 2019? You can pre-order tickets here. In his HYPERGROWTH 2018 presentation, former Navy SEAL and best-selling author Jocko Willink talked about the leadership lessons he learned during his 20-year career in the military. From leading his fellow SEALs in battle as the commander […]
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