Why Revenue Acceleration?
When we launched Drift in 2015, we saw that B2B sales and marketing teams were struggling to hit their goals because the engagement process between buyers and sellers was broken. In 2016 we created Conversational Marketing to enhance digital buying experiences, so people could have a conversation with any business at any time, on their terms.
We knew that delivering engagement in real-time would increase leads. But we discovered that this engagement also accelerated sales, improved the buying experience, and directly impacted revenue. That’s when Conversational Sales was born.
Today we are in the Revenue Era. The customer is in control of when and where they want to engage, and the best experience wins. To deliver maximum results, you need your revenue teams working together to deliver exceptional digital experiences across the customer lifecycle, from acquisition to renewal to expansion.
Enter Drift’s Revenue Acceleration Platform.
Drift’s Revenue Acceleration Platform
In today’s marketplace the customer is the boss. They expect value and zero friction at each stage of the customer journey. Drift’s platform helps fuel growth around the customer journey by connecting people at the right time and right away across our business.”
Revenue Acceleration with a Single Platform from Drift
Drift’s Revenue Acceleration Platform brings your go-to-market teams together to deliver real-time, personalized customer experiences – so you can build brand loyalty, improve your sales productivity, and help your entire team generate revenue faster across the full customer lifecycle.
Voted #1 on G2, Drift’s Conversational Marketing software enables instant personalized engagement with customers to accelerate revenue. We help you build your brand with a customer experience that is as seamless and authentic as possible. With real-time insights, your marketing team can proactively recognize and convert demand into qualified sales meetings, or ongoing nurture campaigns. This adds up to a better ROI on your marketing spend and consistent, quality pipeline for your sales team.
Like many other enterprise companies, we are undergoing a true digital transformation, and it’s critical that we invest in solutions that have a positive impact on the entire organization. Drift is creating a tremendous amount of efficiency across our teams, particularly marketing and business development, helping us to accelerate pipeline creation and ultimately our conversion to revenue. ”
Drift Conversational Sales
Drift’s Conversational Sales software gives your sales team a healthy pipeline of qualified meetings and the real-time visibility, insights, and communication tools they need to prioritize target accounts, be more productive, and win more business, faster. And, your sales team can immediately recognize prospects from existing customers, personalize their engagement, and tailor their pitch to create value – all while delivering the exact experience your customers deserve.