Relationships with buyers shouldn’t end once the ink has dried. Long-term success comes from a continued partnership and making sure your customers are getting the most out of their investment in your solution. Use this play to strengthen relationships and increase expansion pipeline.
About the Play
To ensure customers are up-to-date and getting the most out of your platform, keep a close eye on Drift Prospector after a product launch or announcement. If you see your customer peaking at a launch blog or landing page, make a quick video explaining it further and give a behind-the-scenes look at how it could work for them.
Send that video over in an email and include a calendar link in case they want to book time with you to learn more.