Where & How to Start with Conversational Marketing: Targeting High-Intent Pages

Drift Conversational Marketing

Editor’s Note: The following is a guest post from Drift Partner New Breed. Interested in contributing content to the Drift blog? Email Gail Axelrod at gaxelrod@drift.com. In a world where data rules and automation powers the majority of modern businesses’ internal processes, conversational marketing is turning the customer experience on its head. By now, you probably […]
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4 Reasons Why Conversation Development Reps are Your Team’s New Secret Weapon

Drift Conversation Development Reps

Editor’s Note: The following is a guest post from Drift Partner CloudTask. Interested in contributing content to the Drift blog? Email Gail Axelrod at gaxelrod@drift.com. What’s a time-tested formula for effective sales and marketing that too many B2B leaders still ignore? It’s a strategy that’s been used in commerce for thousands of years – engaging […]
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How to Optimize Your SEO Strategy and Close More Deals with Content in 2019

SEO for Sales Enablement

Editor’s Note: The following is a guest post. Interested in contributing content to the Drift blog? Email Gail Axelrod at gaxelrod@drift.com. 59% of customers prefer to do an extensive amount of research before talking to a salesperson when buying a software product, according to a Forrester report from 2015. Does that mean sales is an unnecessary […]
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How to Bring the Best In-Person Buying Experience Online

How to bring in store buying experience online Drift

Editor’s Note: The following is a guest post. Interested in contributing content to the Drift blog? Email Gail Axelrod at gaxelrod@drift.com. I walked into the Verizon store today for the third time this year. I was shocked by how bad the customer experience is. It’s actually not that different from trying to buy on many B2B […]
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Introducing TextUs for Drift: Conversational Text Messaging is Here to Help You Build Better Relationships Now 

TextUs Drift Integration

Editor’s Note: The following is a guest post from TextUs, a Drift partner, on our newest integration. You can learn more and get started here. Today, businesses are no longer in control – the customers are. And those customers aren’t up for cold calls and stale emails – they’re demanding real-time communication on their terms. In […]
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