A/B Testing & Bayesian Statistics with Intellimize’s Guy Yalif

Growth by Seeking Wisdom podcast

On today’s episode of #Growth, host Matt Bilotti is talking all about testing – A/B testing to be exact. He breaks down the best ways to test, teaches us all about Bayesian Statistics and chats through this and more with Guy Yalif, co-founder and CEO of Intellimize. You can get #Growth on Apple Podcasts, SoundCloud, Spotify, Stitcher, Google Play Music or […]
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How Glossier and Its Army of 1.8 Million Instagram Followers Are Conquering the Beauty Industry

How Glossier Grew

A research firm recently estimated the global beauty products market to be worth $532 billion. That’s big. Really big. (For some perspective, the global digital marketing software market is estimated at $35 billion.) And here’s the thing: revenue growth in the beauty industry shows no signs of slowing down. The pie keeps getting bigger and […]
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From Weekend Project to $50 Million in ARR and 3 Million Users: 4 Key Secrets Behind Zapier’s Extraordinary Growth

Drift How Zapier Grew

Before he was Zapier’s CEO, Wade Foster played saxophone in a blues and jazz quartet with bassist Bryan Helmig, who would later become Zapier’s CTO. (Reminder: This is a true story.) Wade and Bryan became fast friends after playing gigs around their hometown of Columbia, Missouri, and discovered they had a shared passion beyond music: […]
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Eventbrite’s Remarkable Journey From $0 to $10 Billion in Ticket Sales: 4 Crucial Growth Secrets Every Entrepreneur Needs to Know

How Eventbrite grew to a billion dollar company

On September 20th, 2018, Eventbrite went public, selling 10 million shares and raising $230 million in its initial public offering (IPO). The company’s valuation soared to nearly $2 billion. For Eventbrite co-founders Julia and Kevin Hartz, it must have been the happiest day of their lives. I mean, apart from their wedding day… and when […]
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How to Pick, Plan and Execute a Growth Experiment So You Can 10X Product Activations

Growth by Seeking Wisdom podcast

On this episode of #Growth, host Matt Bilotti walks us through how to pick, plan and execute a growth experiment. Most crucial to getting started? Make sure the experiment you choose gives you a statistically significant dataset from which to start, run your experiment off of and ultimately base your conclusions on. This experiment framework […]
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