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Everything starts with a conversation
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Product
Product
The Drift Platform
Conversational Marketing
Conversational Sales
Conversational AI
powered by
Integrations
Reporting & Analytics
Professional Services
Use Cases
Use Cases
For Marketing
For Marketing
Generate High-Quality Leads
For Marketing
Power ABM Campaigns
For Marketing
Personalize Web Experiences
For Marketing
Improve Marketing Efficiency
Use Cases
For Sales
For Sales
Jumpstart Conversations
For Sales
Improve Sales Efficiency
For Sales
Engage Target Accounts
Use Cases
For Service
For Service
Conversational Service
For Service
Automate Customer Support
Use Cases
By Industry
By Industry
Financial Services
By Industry
Manufacturing
By Industry
Professional Services
By Industry
Technology
Case Studies
Resources
Resources
Learn
Blog
Books & Reports
Events
Webinars
Podcasts
Explore
ROI Calculator
Test Drive Drift
Get a Demo
Plans
Log In
Let's Chat
Community
Drift Help Center
Partners
About Us
About Us
About Us
About Us
Leadership Team
About Us
DEI
About Us
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About Us
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About Us
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Log In
email
Blog
How To Use Conversational Marketing to Increase Email Conversion Rates
Blog
12 Conversational Email Templates That Will Help You Increase Your Conversion Rate (& Send Emails People Actually Want To Open)
Blog
Why You Don’t Need HTML For Your Marketing Emails
Blog
How to Optimize Email Subject Lines for Maximum CTR
Blog
How to Send Emails That Start Conversations: 9 Email Marketing Lessons You Need to Know
Blog
Welcome Emails – How to Engage & Activate New Customers
Blog
How to Master the Art of the Follow-Up Email
Blog
Effective Sales Email Templates You Can Use To Get Meetings Today
Blog
7 Lessons From Our VP of Growth That Will Make You Rethink Sales Email
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