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Play #1: The No Show

October 10, 2022

By Michelle Balaban

A prospect no-showing a meeting is disappointing, but it shouldn’t stop the conversation from chugging along. Use this play to re-engage your buyer in an active deal.

About the Play
So, your buyer no-showed a meeting. What’s next? Record a video a video outlining the key items you were going to cover in the meeting. Be sure to set an agenda for the video and summarize your interactions so far.

Next, use value driving questions to prompt engagement and outline why the buyer should be interested in re-connecting. Finally, mention that your buyer can ask any questions or reschedule the meeting using the bot at the right hand side of the screen.

As the rep, you’ll receive a notification they are watching the video so you can jump right into chat and connect with them in real-time, while their intent is high.

Solutions Mentioned
Drift Video
Drift Meetings

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