AI and automation have simplified our day-to-day, touching every facet of our digital lives – from the notifications on our phones to the emails in our inbox.
Now, they’re changing how businesses market and sell to customers.
Today’s marketing and sales teams – on almost any budget – can reap the benefits of automation and AI. But there’s a catch: Automation without personalization feels…less human. And buyers don’t like that.
The good news is you don’t have to sacrifice personalization for progress. Read on to learn how to scale your marketing and sales – without sounding like a robot: