Gar Smyth leads Enterprise Marketing at Drift. He helps B2B marketing and sales teams transform their pipeline building efforts. He’s built and led global demand generation, field marketing and SDR teams in startups and large enterprises over the past 15 years. Gar has a B. Eng. Electronic Engineering from Dublin City University.
Senior Research Director @ SiriusDecisions
Kerry has more than 20 years of experience in b-to-b demand creation and management, straddling the fence between marketing and sales. He has implemented lead management processes for many of the world’s most prominent b2b brands, amassing substantial real-world expertise in lead acquisition, governance and propensity modeling. Kerry has a BA in psychology from Indiana University and an MS in industrial/organizational psychology from San Francisco State University.