Businesses are sending a whopping 280 billion emails per day, and that’s expected to grow to 333 billion by 2022. With so much continued investment in email, it’s clear that marketers still see the potential.
The underlying issue here isn’t that email as a channel is broken, the issue is that we’ve been doing email marketing all wrong.
By applying a conversational approach to email marketing, you’ll be able to unlock the channel’s hidden potential and send emails that people actually want to open.
So what are you waiting for? Click the button below for 9 proven best practices and 12 conversational email templates you can copy right into your marketing automation platform today.