How Drift Gets to Market Faster with a Modern Approach to Product Development

maggie-modern-product-development

Editor’s Note: This article was first published in CIOReview here. I’m often asked about what kinds of tools and technology we use at Drift to manage product development. It’s not surprising—there have been many recent developments across a variety of areas including product analytics, deployment process, and feature-flagging. But the truth is that product development […]
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Our Four-Part Framework For Conversational Selling: How The Best Reps Build Pipeline Faster With Chat

Conversational Selling Framework

Since launching our first chat widget on drift.com almost three years ago, real-time conversations with buyers on our website have been the #1 driver of our hypergrowth. Leads that come from conversations are 2.5x more likely to become opportunities than those from any of our other lead sources. And leads from conversations convert 2X faster […]
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