Inside Salesforce’s Annual Planning Process with Bala Balabaskaran (aka The Guy Who Built It)

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On this episode of Operations, Sean goes back in time – to 2012, to be exact – when special guest Bala Balabaskaran first joined Salesforce as Vice President of Go to Market Technology and Operations. At the time, Salesforce was a $2 billion dollar startup going through hypergrowth. Sean and Bala talk about Salesforce’s operating […]
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We Talked To Product Management Legend Marty Cagan. Here’s What We Learned.

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 Marty Cagan is often referred to as the most influential person in the product space. He got his start building products for eBay, AOL and Netscape Communications, and Hewlett-Packard. Now he’s a partner at Silicon Valley Product Group where he helps companies create winning product strategies and grow their product organization. Oh, and it […]
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Apple Product Launches and 10,000 Handwritten Notes with Michelle Palleschi (COO of Sendoso)

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On this episode of Operations, Sean interviews Michelle Palleschi, the COO of Sendoso, the world’s first sending platform. Because, as Michelle puts it, sending stuff is hard. But that kind of complexity is what Michelle lives for – she previously worked in finance at Cisco and Apple. Ever wonder how Apple forecasts new product launches? […]
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How To Create Irresistible Offers With One Of The World’s Top Social Media Advertising Experts

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On this episode of the Swipe File, DG sits down with Billy Gene Shaw, founder and CEO of the agency Billy Gene Is Marketing. Billy Gene has helped some of the world’s top brands and influencers like Gary Vaynerchuk, Lewis Howes, Daymond John, and more supercharge their social media advertising. In one of the most […]
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Getting Product, Engineering & Design In The Same Room: What Happens After You Write A One Pager

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 On this episode of Build, Maggie and special guest Alexa Nguyen from the Drift product team talk about what happens after you write a one pager. At Drift, ‘story time’ is the next step in the product development cycle. It’s where product managers, engineers, and designers get together in one room to outline the […]
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