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Jess Iandiorio
Jess Iandiorio
January 27, 2016

The Right Way To Measure NPS And What To Do With The Results

The beauty of NPS is the one simple question, but it can be challenging to know what to do without context. Here's what to do once you have the data.
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Dave Gerhardt
Dave Gerhardt
January 26, 2016

8 Questions To Ask Before Sending Your Next Product Announcement

Sending a product announcement? Make sure you've answered these questions first.
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Jess Iandiorio
Jess Iandiorio
January 21, 2016

Dear Startups: You Need A Customer Advisory Board

Why startups should invest in creating a Customer Advisor Board early.
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Jess Iandiorio
Jess Iandiorio
January 19, 2016

10 Reasons Your Product Launch Will Fail

Make sure your product launch isn't a dud. Learn from these 10 lessons about why most product launches fail.
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Dave Gerhardt
Dave Gerhardt
January 18, 2016

NPS: The Easiest Way To Get Customer Feedback

From Airbnb to Atlassian and Spotify, the best businesses are using NPS to get customer feedback, drive adoption, and increase lifetime value.
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Amanda Tessier
Amanda Tessier
January 13, 2016

The Role of the Product Marketer [Twitter Chat]

Product marketers from SendGrid, Localytics, and Acquia share their challenges, goals, and career advice.
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Dave Gerhardt
Dave Gerhardt
January 13, 2016

How Medium Uses Product Announcements To Keep People Happy

Medium writes product announcements that keep users happy and drive engagement. Here's how they do it.
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Jess Iandiorio
Jess Iandiorio
January 12, 2016

The Next Era of SaaS Growth: The Go-To-Customer Strategy

You know about creating a go-to-market strategy, but how are you getting more from your existing customers? This deck will explore a new strategy designed to help you know, grow, and amaze your customers.
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Dave Gerhardt
Dave Gerhardt
January 10, 2016

Breaking Down Peach’s Onboarding

How Peach makes onboarding new users simple, fun, and effective.
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Dave Gerhardt
Dave Gerhardt
January 8, 2016

Introducing Seeking Wisdom: A New Podcast With David Cancel

Introducing Seeking Wisdom, a weekly podcast with serial entrepreneur and two-time CEO David Cancel.
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Amanda Tessier
Amanda Tessier
January 7, 2016

The 71 Women Shaping The Future Of Product Marketing

71 powerful women in product marketing from companies like Salesforce, LinkedIn, Twitter and more.
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Dave Gerhardt
Dave Gerhardt
January 5, 2016

5 Stats That Show The Power Of Marketing To Your Existing Customers

With more businesses making the shift to subscription-based revenue models, keeping customers happy is more important than ever. Here are five stats that show why marketing to customers can be so powerful.
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