What exactly is a “Growth Team”? How do they work with Marketing? And…do you really need both?
If you’ve ever asked questions like these, then you need to join us for our next webinar.
We’re bringing together two Drift experts–Guillaume Cabane, VP of Growth, and Dave Gerhardt, VP of Marketing, to finally put an end to the age old debate about how these two groups function.
Join us on May 8th as they break down how our Growth and Marketing teams are set up and how they work together to find areas of opportunity for our business, set joint goals, and drive net new lead gen.
Dave is the VP of Marketing at Drift and host of the Seeking Wisdom. He has spent the last 7 years working and learning at SaaS marketing companies, including HubSpot and Constant Contact. Dave lives for creating new categories, launching products, building an audience and getting the right people to pay attention.
Guillaume is the VP of Growth at Drift. For the past 15 years he has been working on projects covering B2B Growth marketing. He has a passion for projects requiring efficient tracking to deliver a strong ROI and thrives when in charge of a mixed marketing and development team.