This is the time of year to reflect and give thanks. For your family. For your friends. And for the $3.5 million of opportunities you generated in the last 9 months through just one channel.
Ok that last one may not have been as widely applicable as the first two. However, it is the true story of when IT software powerhouse Ipswitch added conversational marketing to their stack.
(And their success isn’t an isolated event).
We’re bringing together three marketing masterminds to tell you how Ipswitch used conversational marketing to yield such rapid and impressive returns and how your business can see similar results.
Join CloudTask’s CEO, Amir Reiter, Ipswitch’s Senior Manager of Digital Marketing, Alex Fisher, and our own Dan Murphy to show you how to drive quality traffic to your site and use chat to quickly qualify and convert these highly touted leads.
Dan is the Director of Product Marketing at Drift. He’s also worked in demand generation and marketing ops – and prior to joining Drift was a customer, leveraging conversational marketing to accelerate sales at his previous company. Dan loves to geek out over marketing strategies and technology.
Amir Reiter is the CEO and Founder of CloudTask – a managed workforce provider that helps organizations grow their B2B sales using chat. With offices in Miami, the Philippines, Colombia, and the UK, CloudTask’s mission is to find prospects, nurture leads and satisfy customers, to allow you to focus on what you do best.
As a digital marketer in the competitive IT software market, Alexandra Fisher focuses on driving revenue by providing compelling online experiences for prospects, customers and partners. Her past experience includes managing web site design and development for Eloqua and RSA Security.