Now you’ll be able to understand exactly how many leads you’re generating from Drift, how much revenue those conversations are bringing in, and how much faster Drift leads are closing.
With Drift’s Salesforce integration, it’s easy for your sales and marketing teams to create and track leads from Drift in Salesforce. They’ll be able to understand exactly how much revenue these leads are really bringing in — and how much faster leads from Drift are closing.
Drift has been a huge asset to our sales teams: the leads we get from Drift have been closing 3x faster than the traditional leads we had been getting on the ThriveHive website.
It just works. When a new conversation is started with Drift, we’ll create a brand new record in Salesforce for you — and if it’s someone you’ve already been talking to or an opportunity that’s already being worked, we’ll add the chat transcript for you so everyone is in the loop on your latest conversations.
Once you close a conversation in Drift, we’ll map it over to the Lead, Contact or Opportunity record.
The Drift Salesforce integration will add that chat as a completed task under that person’s Activity History. It’ll include the timestamps, the agent’s name, lead’s name, a link to the conversation, etc.