The Long Awaited Alignment:

Hate to sound like a broken record, BUT…marketing and sales still aren’t aligned (and the divide is further than ever before).

More and more, organizations are embracing ABM and chat to engage their top prospects.

The result? The lines between marketing and sales have started to blur and alignment has become increasingly important.

Join the experts from Drift, Madison Logic, and TOPO to learn:

  • #1 How the fastest growing companies in the world are using account based marketing and chat to generate more revenue
  • #2 How to create a best in class B2B buying experience
  • #3 Bring your sales and marketing teams into perfect alignment

Presenters

Drift Mark Kilens

Mark Kilens

VP of Content and Community @ Drift

Chris Moody

Senior Marketing Analyst @ TOPO

Amy Vosko

Director of Demand Generation and ABM @ Madison Logic

The Long Awaited Alignment:

Bringing Sales and Marketing Together Through ABM and Conversational Marketing