Panel Discussion: Conversational Marketing and the Future of the Buying Process

This won’t be your normal marketing panel. We’re checking buzzwords and short-sighted tactics at the door and bringing in decades of in-the-trenches experience from three of our favorite marketing minds:

Tiffany Sauder
President, Element Three

Brett McGrath
VP, Go-to-Market, RICS Software

Jason Becker
Chief Executive Officer, RICS Software

Dave Gerhardt
VP of Marketing at Drift

Fireside Chat + Q&A with Tim Kopp and David Cancel

What’s it like to build a successful team at one of the world’s fastest-growing companies, get acquired by Salesforce, and then starting a successful venture capital firm in the Midwest.

That’s just a little bit of what Drift CEO David Cancel is going to find out from Tim Kopp, early stage venture invester, former CMO of ExactTarget and board member of companies like Ahalogy, G2Crowd, and Level11.

But DC won’t be the only one asking the questions—we’re also opening the floor for you to ask them anything about marketing, entrepreneurship, or building a career in tech.

So bring a friend, come with questions, and be ready to take notes!

Tim is a marketing rockstar. He was the CMO of ExactTarget for 6+ years, leading a global team of nearly 300 amazing marketing leaders. Prior to ExactTarget, Tim was the CMO at Webtrends, and prior to that, he ran interactive marketing for Coca-Cola and Procter & Gamble.

David Cancel is a serial entrepreneur, podcast host (Seeking Wisdom) and angel investor/advisor. He is best known for creating hypergrowth products and product teams at companies such as Drift, HubSpot, Performable, Ghostery and Compete.

Grab your free ticket before they’re gone.

Wednesday, June 27, 2018 - 4:00 PM

Claim Your Free Ticket

What is the Drift Roadshow?

Drift is hitting the road to meet marketers and salespeople across the country. Join us for a night of cocktails, networking, and learning. We’ll have special guests to share his or her knowledge at each event.