June 21, 2020
The events over the last month have shaken us all – myself included.
Eric Garner. Michael Brown. Breonna Taylor. George Floyd – these are just a few of our Black neighbors, friends, peers, and family struck down senselessly in a society still steeped in racial inequality, bias, and broken systems.
This will not be your normal newsletter.
Many have not only spoken up, but acted against this social injustice. In an effort to be part of the solution, these are the actions I’m taking as an individual:
The remainder of this newsletter will walk through how we’re making similar commitments at Drift, as well as additional resources on becoming better allies.
Drift is committed to including more Black voices in the work we do. Here are two examples of that commitment in action:
Having these conversations at the industry, company, and marketing level means we can do more to bring greater diversity to our messaging and workforce. And it’s just a start. You can learn more about our ongoing commitment in this update from Drift’s CEO, David Cancel.Educate: Becoming better allies
We must educate ourselves on the history of racism, and how to build a society that is anti-racist. Here is a list of resources with articles, movies, podcasts, and book recommendations to help you do that in your own life.
Here’s what I’ve been reading and watching from that list this month:
What resources are you leaning on right now? I’d love to expand my list further.
“How can we do more?” It’s a question many of us are asking right now. Here are a few options to consider:
Why we must persist
It is easy to move on from the conversation in a once-a-month newsletter. But we cannot be silent. We cannot let time dull this message.
I stand alongside our Black Drifters and the Black community as we fight for their equality, respect, and human rights in this country.
I ask you to continue sharing this message of justice, equality, and humanity – today and always.
Thank you & stay safe.
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