The Conversational Sales Handbook is used to build your conversational sales strategy.
It will answer the following questions:
This handbook uses the Conversational Framework to inform how you engage with, understand, and recommend products and services to your buyers.
Conversational sales isn’t about you. It’s about helping your buyers. It’s a new way of thinking because it’s focused on the buyer’s goals first and your business’s goals second.
Conversational sales is the fastest way to build trust and credibility with buyers to turn them into customers. It accelerates your sales process by connecting you with buyers at the right time.
Use it to give you more sales opportunities, know who to focus on, and understand what matters to buyers to move them through their process faster with a better buying experience.
Because your job isn’t to sell. It’s to help customers buy.
Buyers want trusted advisors and the experience you give them can make or break the sale. Conversational sales will help you deliver a great buying experience. And that in turn will help you reach your number and earn promotions faster because you’re talking to buyers whose interest and attention is on you.
Conversational sales will help you:
Conversational sales empowers you to chat with your buyers anywhere at any time. No matter if you’re at work, at the beach, or at the game. You’ll have better conversations and get more qualified meetings delivered directly to your calendar.