The best way to learn is by talking to people.

Scratch that — the best way to do anything is by talking to people.

Talk to customers. Talk to colleagues. Talk to people in your industry, including competitors. Find out what they care about, what they’re struggling with, and what they’re doing to get better.

Over the past couple years, we’ve been lucky enough to talk to some of the brightest minds in marketing. These are people who’ve literally written the book on brand and growth marketing, from data to storytelling and everything in between.

In this series, we’re going to share some of the lessons we’ve learned from our conversations with CMOs and marketing trailblazers. Below is only a sample of insights gained from each interview. For the full story, be sure to check out the complete episode.

CMO Secrets Revealed

We got 7 CMOs to spill their best marketing secrets. Here’s what they had to say.