3 Video Plays for Customer Success


Hey all, Mike here. I’m a Customer Success Manager at Drift. By now you’ve probably heard about all the hype around video and how it can expedite a sales cycle and help drive revenue. It’s pretty sweet, so if you haven’t, definitely check out some of the ways video can be used by your sales […]
Continue Reading

3 Ways to Use Drift Video to Close Deals

You’re so close to getting that deal you’ve been working for months over the finish line. But you need to pull out all the stops to get it done. So what are you going to do? Send another boring email? Not likely to help much. Instead, you can use Drift’s video capture software to send […]
Continue Reading

The Undeniable Rise of Video in B2B Selling: Every Great Personal Connection Starts with a Conversation

Editor’s Note: This article was first published in Inc. Magazine here. Over the past few years, we’ve undergone an undeniable shift in the way we buy, sell and consume content online. According to Cisco, by 2020 about one million minutes of video will cross the internet every second. And just a year later, 82 percent of the world’s internet traffic will be […]
Continue Reading

3 Ways to Use Drift Video for Sales Prospecting

Use Drift Video for prospecting

We’ve said it before and we’ll say it again. Video is eating the world. When an in person meeting isn’t an option, there’s simply no better way to connect than over video. And this is especially true for cold outreach and prospecting. Video makes you human. It shows your personality and can instantly establish a […]
Continue Reading

Easily Create & Share Videos that Start Conversations. Introducing the First Enterprise-ready Video Platform Built to Make Buying Easy.

Drift Video

There’s an undeniable shift underway in the we way consume content and communicate with one another online. According to Cisco, by 2020, about one million minutes of video will cross the internet every second. And just a year later, 82% of all internet traffic will be video. Video is eating the world. So why am […]
Continue Reading

Why & How Sales Teams Should Use Video to Close More Deals

Drift Conversational Marketing Book

Editor’s Note: The following is adapted from Chapter 12: How Sales Teams Can Create a Better Buying Experience with Real-Time Conversations from the book Conversational Marketing: How the World’s Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too). This book, written by Drift CEO, David Cancel, and VP of Marketing, Dave […]
Continue Reading

The Future of Video Selling: 4 Essential Sales Video Trends Salespeople Will Turn to in 2020 (and Beyond) to Grow Revenue and Close Deals Faster

Drift Sales Video Trends

For the past decade, salespeople have typically relegated video to the “nice-to-have” category. It’s something they know has potential, but many still haven’t taken the time to invest in it as a legitimate channel for sales outreach. After all, with phone, email, and now chat available to help bridge the communication divide between buyer and […]
Continue Reading