Once upon a time, sales was an art form.
Reps either had the “touch” or they didn’t.
They were rainmakers, or they weren’t.
There was a huge reliance on the sales rep who could “sell anything” versus the one with the repeatable, customer-centric approach.
But, times have changed. And so has the sales profession. What was once just an art is now also a science.
From forecasting revenue to back-office optimizations and beyond, it takes a lot of skill to make modern sales orgs run smoothly. And it’s the responsibility of sales ops professionals to do exactly that.
Most of the time, sales ops stays behind the scenes. But today, we’re calling out the work they do to make businesses run faster and smarter. These are the sales operations leaders to watch in the year ahead.

Introducing Drift’s Top Sales Ops Leaders to Watch 2018
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Ryan Barrett, Director of Global Sales Strategy & Operations, Dropbox
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Matt Schweiger, Senior Manager, Sales Strategy & Operations, DocuSign
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Dan Bittingham, Sales Operations, CloudFlare
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Taylor Duhe, Sales Operations, Sprinklr
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Jesse Rose, Americas Sales Operations Manager, Veeam
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Eric Ladouceur, Senior Manager, Sales, GitHub
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Sanjana Reddy, Senior Manager, Sales Operations, Crowdstrike
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Alli Dolan, Sales Operations Manager, ForeScout Technologies
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Paola Toulet, Sales Operations, Rubrik
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Hacer Demiroers, Director of Sales Operations, Datadog
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Debben Hoffer, Sales Operations Manager, Apptus
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Erin Howe, Director, Worldwide Sales Operations, Duo Security
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Matt Hey, Global Sales Enablement Manager, Sisense
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Sophie Chan, Manager Sales Operations, MapR Technologies
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Tina Carvalho, Manager of Worldwide Sales Operations, Carbon Black
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Ryan Wong, Senior Manager, Sales Strategy and Operations, Elastic
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Andrew Imhoff, Director of Sales Operations, Smartsheet
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Laura Kornacka, Sr. Sales Operations Manager, FinancialForce
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John Pasvankias, Director of Sales Operations, Adaptive Insights
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Kelsi Hansen, Manager Sales Operations, Workfront
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Kim Cao, Sales Operations Manager, Hootsuite
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Shelby Wellard, Director of Sales Enablement, Health Catalyst
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Bill Garrison, Director of Sales Operations, Welltok
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Monica Rodriguez, Senior Manager Sales Operations, AlienVault
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Kendall Grant, Director of Sales Operations, Fastly
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Lauren Joseph, Manager of Sales Operations, Pindrop
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Eric Walmer, Director, Sales Operations, Confluent
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Rebekah Scudder, Sales Strategy & Operations, Stripe
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Pallavi Sud, Manager of Sales Operations, Adyen
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Eugenia Chiang, Director of Sales Ops, Medallia