How to Start Conversations With Your Leads (From Anywhere)

For more than a year now, I’ve been writing about the benefits of replacing your lead capture forms with messaging. From the superior buying experience your customers end up enjoying, to the higher conversion rates you end up enjoying, getting rid of lead forms is the ultimate win-win. But here’s a deep, dark secret about forms that I don’t […]
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Drift Product Update: Here’s What’s New From June

It’s time for our monthly Product Update where we fill you in on everything that’s new inside of Drift from the past month. P.S. You can always reach me directly through my Drift Profile to share any product feedback, suggestions, ideas, or if you just want to chat about the latest trends in beard grooming. Not using Drift yet? Click here […]
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What Is Hypergrowth? (And How Do You Achieve It?)

If you’ve been part of the Drift community for a while now, you’ve probably (definitely) noticed that we use the word “hypergrowth” quite a bit around here. It’s the name of our conference happening in Boston this September (HYPERGROWTH), it’s the name of the book we self-published (HYPERGROWTH: How the Customer-Driven Model Is Revolutionizing the […]
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5 Top Marketers Share Their Secrets for Unlocking Growth

(from L to R: Tolithia Kornweibel, Julie Zhou, Brian Balfour, Yuriy Timen, & Hiten Shah) Last week the Drift team went out west to San Francisco to host a meetup with customers, partners, and friends. (Shout out to our pals at General Catalyst for letting us host it in their San Francisco office 🙏.) As part of that meetup, we invited a panel […]
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A Day in the Life of a High-Growth CEO

At Drift, we like to bring the realness. No fluff. So let’s dive right in: As the CEO of Drift, there are two key things I’ve been doing to get an edge. I’ve been starting each day earlier and earlier. So I get up at 5 or 5:30 (I’ve talked about that before) because it gives […]
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Drift Product Update: Here’s What’s New From May

It’s time for our monthly Product Update where we fill you in on everything that’s new inside of Drift from the past month. P.S. You can always reach me directly through my Drift Profile to share any product feedback, suggestions, ideas, or if you just want to chat about the latest trends in beard grooming. Not using Drift yet? […]
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