50% of prospecting is unproductive. Think about it – over 90% of the calls your team makes go unanswered. And of the ones that are answered, only 2% actually result in a first meeting. This has only gotten worse in a fully digital world. Whether you’re a full-cycle AE, a BDR, or an SDR, you’re … Continued
Author: Armen Zildjian
As a sales leader, my number one job right now is making sure my team is healthy and happy. Once that’s in order, we can worry about meeting our goals. But our people come first. Because without happy people, hitting goals is all but impossible. That’s always been true, but now it’s more important than … Continued
Thinking about your sales team’s goals for 2017? Drift’s VP of Sales shares 3 things you can do to improve conversion rates and drive more revenue.